He became somewhat obsessed with this ratio, seeing it in everything. For example, he observed that 80% of the peas in his garden came from 20% of his pea plants.
The 80:20 ratio of cause-to-effect became known as the Pareto Principle.
The Pareto Principle is the observation (not law) that most things in life are not distributed evenly. It can mean all of the following things:
- 20% of the input creates 80% of the result
- 20% of the workers produce 80% of the result
- 20% of the customers create 80% of the revenue
- 20% of the bugs cause 80% of the crashes
- 20% of the features cause 80% of the usage
- And on and on…
However, be careful when using this idea! First, there’s a common misconception that the numbers 20 and 80 must add to 100 — they don’t!
20% of the workers could create 10% of the result. Or 50%. Or 80%. Or 99%, or even 100%. Think about it — in a group of 100 workers, 20 could do all the work while the other 80 goof off. In that case, 20% of the workers did 100% of the work. So the 80/20 rule is just a rough guide about typical distributions.
Also recognize that the numbers don’t have to be “20%” and “80%” exactly. The key point is that most things in life (effort, reward, output) are not distributed evenly – some contribute more than others.
The pareto principle has become a popular business maxim. It has been used to describe everything from economics to projects.
- 80% of value is achieved with the first 20% of effort
Project teams commonly report that a task is almost completed after a short time. A long time may pass after that before they report any further progress. - 80% of problems originate with 20% of projects
Some projects are far more problematic than others. - 80% of work is completed by 20% of your team
The observation that there is often a wide performance gap between your top performers and the rest of your team. - 80% of sales come from 20% of your clients
Many businesses are dependent on their largest accounts. - 80% of your complaints come from 20% of your customers
This is a commonly cited customer service rule of thumb. - 80% of wealth is owned by 20% of people
Pareto's 1906 observation that 80% of Italy's wealth (land) was controlled by 20% of people has held up extremely well. Today, 20% of the world's population controls 82.7% of wealth.